StarVie expands its business lines with pickleball and beach tennis
StarVie announces its entrance into two new sports: pickleball and beach tennis. This decision is part of the company’s strategy to continue growing and expanding its presence in the sports market.
With its expansion into these activities, StarVie seeks to offer its customers a wide variety of sporting options and become a reference brand in the world of sports. Pickleball and beach tennis are booming sports that are gaining more and more followers.
In the words of Jorge Gómez de la Vega, StarVie’s CEO: “They are two interesting sports that fit perfectly with our brand. We are convinced that our customers are going to enjoy these new lines of business“.
New line of products and accessories for pickleball and beach tennis
In addition to the manufacture and sale of padel products, StarVie will offer a range of products and accessories specifically for pickleball and beach tennis.
The Spanish brand has designed new moulds and sourced materials to offer a quality product that meets the needs of the market. In pickleball, StarVie has a line of four rackets adapted for all levels of player: beginner, intermediate, advanced and professional.
In beach tennis, StarVie has combined three types of rubbers, as well as different carbons to create a range of five models that offer great control and power in every stroke.
It has also included a specific bag for these sports, which can also be used in padel tennis. With this expanded offer, StarVie positions itself as a benchmark brand in the world of racket sports that is committed to innovation and constant expansion into the international sports market.
Pickleball, the sport that conquers the United States
Pickleball is a sport that is gaining more and more popularity in the United States and Europe. It is a racket game that combines elements of tennis, badminton and ping-pong.
The sport is played on a smaller court than padel tennis and is played in both singles and doubles. It is very easy to learn and that makes it suitable for all ages and levels. In addition, it can be played indoors or outdoors, which makes it perfect for any climate.
Brazil and Italy lead the beach tennis boom
Beach tennis is a sport that combines elements of tennis, volleyball and badminton, and is gaining increasing popularity in Brazil and Italy. The sport is played on the beach, with specific rackets and a heavier ball with less pressure than that of padel tennis.
In Brazil, beach tennis has become a phenomenon in recent years. It is present on all beaches and the installation of public courts and indoor clubs has increased markedly in recent years. In addition, the Brazilian Beach Tennis Confederation (CBTP) has undertaken important initiatives to develop the sport, such as the creation of national circuits and the organisation of championships.
In Italy, meanwhile, it is one of the most popular racket sports, with a large number of players and tournaments throughout the year. The Italian Tennis Federation has promoted beach tennis as a way to encourage physical activity and fun on Italian beaches and has organised tournaments at national and international level.